
- Sales
- Strategy
Why choosing an Ideal Customer Profile (ICP) matters
What is an “Ideal Customer Profile”? An ICP is a customer who gets the most value from a product or service, and because of this, […]
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- Sales
- Strategy
3 Ways to implement a Sales Strategy Inside Your Sales Process
Sales without strategy lacks impact, and without a clearly defined process you simply cannot sell properly. Most sales organizations have many established steps: from generating […]
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- Sales
- Team effort
How to maximize the sales preparations of your team
In sales, you only have a few moments with your clients to create that personal connection and discover unique value. From the first lead gen […]
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