• Sales

You may be asking yourself: “What is a playbook for sales and why do I need one?” In a nutshell, sales playbook templates contain easy-to-understand, practical advice to guide your entire team through

• Sales

Looking at the market right now, you will notice that sales playbooks are becoming more and more popular for sales organizations around the world; even […]

• Sales
• Strategy

What is an “Ideal Customer Profile”? An ICP is a customer who gets the most value from a product or service, and because of this, […]

• Sales
• Strategy

Sales without strategy lacks impact, and without a clearly defined process you simply cannot sell properly. Most sales organizations have many established steps: from generating […]

• Sales
• Team effort

In sales, you only have a few moments with your clients to create that personal connection and discover unique value. From the first lead gen […]

• Sales
• Strategy

In the world of sales, it’s so important to follow up with potential customers. If you aren’t following up, then they’ll lose interest and you’ll […]

• Crisis selling
• Strategy

Dealing with customers at risk of churning can be a significant hurdle for businesses to retain. When markets are unpredictable, customers become insecure with their […]

• Sales
• Strategy

How do you prevent your sales team from reinventing the wheel? Simple: Give them a wheel they can use to travel far. The right sales […]

• Sales
• Strategy

A sales pitch is a brief introduction to explain who you are and what value you can bring to your prospects. It is the first impression that you make on them, so […]

• Team effort

The different understandings between departments only contribute to misalignment. As a result, friction builds up and further alienation takes place, as […]